Cyberbullying And Traditional Bullying Cyberbullying

Cyberbullying is a relatively new threat, and it is very similar to traditional bullying. Despite the fact that cyberbullying and traditional bullying both share the common goal of harassment, cyberbullying differs from traditional bullying in that it does not stop at the schoolyard, and can continue when the victim is far away from the aggressor. It is just as devastating as common bullying, and sometimes is even more damaging. Professors Sameer Hinduja and Justin W. Patchin note in their journal, â€Å"Cyberbullying Creates Dangerous Stress and Anxiety†, that cyberbullying affects anywhere between 10-40% of students (contingent on their age group) (par. 1). J.D. Kelly A. Albin, in her article â€Å"Bullies in a Wired World†, defines cyberbullying as â€Å"†¦the ‘willful and repeated harm inflicted through use of computers, cell phones, and other electronic devices’† (157). It is caused by the fact that children feel their actions are mitigated when they use social media, as it creates the illusion of indirectness, and its effects range anywhere from mild depression to suicide. Hinduja and Patchin state that: †¦it is often easier to be cruel using technology because cyberbullying can be done from a physically distant location, and the bully doesn t have to see the immediate response by the target. In fact, some teens simply might not recognize the serious harm they are causing because they are sheltered from the victim s response (par. 6) This is a logical cause for cyberbullyingShow MoreRelatedTraditional Bullying and Cyberbullying1260 Words   |  6 Pagesactions of bullying to hurt others they felt as a threat or to be in the â€Å"in crowd† of popularity. Traditional bullying was physical and thus confined to face-to-face contexts. However, with the development of widespread social interaction via social media websites, email, and text-messaging, teens have additional avenues of expression and, as a result, other means of bullying. Over time the bullying taking place using digital means has come to be known as cyberbullying. Cyberbullying has broughtRead MoreCyberbullying versus Traditional Bullying1690 Words   |  7 PagesBullying has been around since the beginning of time. Parents may remember when they were kids and the bully would pick on them or their friends by stealing lunch money or just getting beat up, and that was the end of it. The victims remember the hurt, frustration, and sadness it caused. However, these days, bullying is not just happening on the playground or at the bus stop, it is happening on the Internet and on cell phones, making it possible to bully a child 24 hours a day with multiple bulliesRead MoreCyberbullying Is A Common Than Traditional Bullying Essay1374 Words   |  6 PagesWhat is Bullying? â€Å"Bullying is unwanted, aggressive behavior among school aged children that involves a real or perceived power imbalance† (Stopbullying.gov). Bullying can include making threats to someone to scare them, spreading false rumors about someone, attacking someone physically or verbally, and excluding someone from a grou p on purpose. The bullies, the ones who are bullied, and the bystanders are all victims, specifically teenagers. Females are more vulnerable to bullies because they areRead MoreA Brief Note On Cyberbullying And Other Types Of Traditional Bullying1138 Words   |  5 Pages Before one can understand cyberbullying, he or she must first know the signs and characteristics of traditional bullying. According to Nansel (2001) and Olweus (1993), bullying is characterized by intentional behavior that is meant to cause pain, both physical and emotional, to another person due to an imbalance of social or physical power. There are two forms of traditional bullying: direct and indirect. Direct bullying is characterized by physical attacks, such as hitting and kicking; it isRead MoreCyberbullying Is Becoming More Of A Problem Than Traditional Bullying998 Words   |  4 PagesCyberbullying is becoming more of a problem than traditional bullying, more kids are getting social media and bullying others each and every day. This type of bullying continues to grow with the amount of technology that is coming out into the world. Cyberbullying does not get taken as serious as traditional bullying. It is becoming a huge problem in this day in age and needs more attention than it is getting. Social media is a huge factor for this type of bullying to take place. Nobody takes itRead MoreDoes Cyberbullying Have The Same Negative Effects On Traditional Bullying? Essay1613 Words   |  7 PagesLiterature Research Question Does cyberbullying have the same negative effects as traditional bullying? Thesis Statement Cyber Bullying has the same negative effects as Traditional Bullying. Introduction The goal of the research reports is to compare and contrast the effects of cyberbullying against those of traditional bullying. The research finds that cyberbullying does have the same effect as traditional bullying, but to a greater extent. ReviewingRead MoreCyberbullying: The New Form Of Bullying. When Sending Our1661 Words   |  7 PagesCyberbullying: The New Form of Bullying When sending our children to school we expect them to be able to learn without distractions, but bullying makes that impossible. Bullying has been recognized as a problem for school children globally. In fact, school bullying has proven to be a risk factor for suicide, which has been identified as one of the top causes of death among teens (Erick Messias, 2014). Now that bullying and its importance has been acknowledged as a critical concern, several preventionRead MoreCyberbullying : A Behavioral Pattern That All Cyberbullies Share? Essay1668 Words   |  7 Pages CYBERBULLYING: IS THERE A BEHAVIORAL PATTERN THAT ALL CYBERBULLIES SHARE? Stewart, Marissa â€Æ' Abstract This study investigates some of the different behaviors that are portrayed by cyberbullies, and whether or not cyberbullying is another main type of bullying. Cyberbullying is defined as aggression that occurs through modern technological devices, and specifically mobile phones or the internet (Slonje, R. Smith P.K. 2008). â€Å"Bullying† is often defined as being an aggressive, intentional act orRead MoreCyberbullying Behaviors, By Nadine M. Connell1787 Words   |  4 PagesDifferences in Cyberbullying Behaviors,† written by Nadine M. Connell1, Natalie M. Schell-Busey, Allison N. Pearce, and Pamela Negro, the topic of cyberbullying is discussed. Their research focuses on whether or not there’s a correlation between cyberbullying and gender. Research on bullying suggests that traditional bullying occurs between males and includes participation in physical acts, while females engage in more relational attacks. However, when it comes to cyberbullying, the gender thatRead MoreCyberbullying, An Online Harassment Of Children By Others1581 Words   |  7 Pages Rather be Bullied or Cyberbullied Abstract: Cyberbullying is an online harassment of children by others. The works of Patchin, Shariff, and Willard, all prominent researchers in the study of cyberbullying. They found issues related to cyberbullying that can be understood. Most cyberbullying instances happen at home and is often brought to the school campus. School systems are left unsure of how to response to the bullying while balancing legal and ethnic responsibilities. Students across the nation

California V. Ciraolo. Privacy - 1173 Words

California v. Ciraolo Privacy, as defined by the American Heritage Dictionary, is the quality or condition of being secluded from the presence or view of others, and the state of being free from public attention or unsanctioned intrusion. Interestingly, the Constitution of the United States does not expressly protect a person s right to privacy; there are however some provisions to privacy within the Bill of Right and the Amendments to the Constitution. Among them are the first amendment, that ensures the privacy or belief, the third amendment, that ensures the privacy of home, and the fourth amendment, that ensures the privacy of person and possession. It is the fourth amendment that this paper and it states â€Å" The right of the people to†¦show more content†¦The obvious first answer is, do not break the law! Interestingly, if one plans on breaking the law, they must not consent to a search if ask and keep you illegal activity out of view of law enforcement. Looking at the case of the State of California versus Dante Ciraolo. On September 2, 1982, Detective John Schutz of the Santa Clara Police Department received an anonymous phone complaint about someone growing marijuana in their yard. Detective Schutz, a member of the Narcotics Division, went to the location given by the caller to investigate. When he arrived at the intersection of Stebbins Avenue and Clark Avenue, he noticed the residence at 2085 Clark Avenue. From his location on the street (figure 1) Detective Schultz observed a six-foot privacy fence with an inner fence of about ten feet in height, as such, Detective Schultz could not see any evidence of any marijuana cultivation or other criminal activity. Based on his training Detective Schultz knew marijuana growers frequently used greenhouses, fencing, or other means to obscure the view of the illegal activities to avoid arrest. Undeterred with his finding on the ground, Detective Schultz along with Narcotics Agent R. Rodriguez chartered an airplane and flew over the residence at 2085 Clark Avenue. From an altitude of one thousand feet, both could visually see marijuana plants growing in the back yard behind the tall fence (figure 2). Using their testimony and photographs taken fromShow MoreRelatedPrivacy, As Defined By The Merriam-Webster’S Dictionary1354 Words   |  6 PagesPrivacy, as defined by the Merriam-Webster’s Dictionary is, â€Å"the quality or state of being apart from company or observation†(Merriam-Webster, 2011), and â€Å"freedom from unauthorized intrusion†(Merriam-Webster, 2011). Interestingly, the Constitution of the United States does not expressly protect a person s right to privacy ! There are however some provisions to privacy within the Bill of Right and the Amendments to the Constitution that do. Among them are the first amendment, that ensures theRead MoreThe Case Of Kyllo V. United States951 Words   |  4 PagesIn the case of Kyllo v. United States, I believe that the federal government did not exceed boundaries set by the Fourth Amendment. Conducting basic surveillance of the home with a basic thermal imager, Kyllo’s illegal activities were inferred using common patterns associated with indoor marijuana growth, and this information was used to obtain a search warrant. Although agents used extrasensory technology to view the normally invisible heat radiating from the home, their actions did not infringeRead MorePrivacy Is The Freedom From Unauthorized Intrusion Essay1308 Words   |  6 PagesWhen we became the United States, our founding fathers wrote the Constitution as a means of protecting our natural rights, such as speech and privacy, but a re we truly protected the government and others? Merriam-Webster dictionary defines privacy as the freedom from unauthorized intrusion. Privacy is one of the earliest forms of noneconomic due process, the idea was proposed by Samuel Warren and Louis Brandeis in 1890 was presented as a unifying theme for common law protection rights (â€Å"DevelopmentRead MoreThe Psychic Powers Of Drugs1018 Words   |  5 Pagesclaims the evidence from his home was seized illegally. In the criminal law domain, the Fourth Amendment â€Å"search and seizure† protections extend to law enforcement searches of items and places in which an individual has a legitimate expectation of privacy. These items and places include his or her â€Å"persons, houses, papers, and effects,† hotel rooms, clothing, purses, luggage, vehicles, and many other legally privatized things. In this case, the procedure used to find marijuana could easily be seenRead MoreAn Unmanned Aircraft System ( Uas )1691 Words   |  7 Pages As far as crowd surveillance goes, the use of drones appears to be a no-brainer. But this type of surveillance can also be a gateway into privacy-concerns. According to Black (2013), today’s rapidly changing drone technology carries the potential to violate the privacy rights of an individual. Numerous drones also carry the potential to â€Å"threaten privacy in society as a whole.† (Black 2013). Moving beyond crowd surveillance, drones are raising a lot of questions in reference to the Fourth AmendmentRead MoreThe Current State Of Fourth Amendment Law Essay2841 Words   |  12 Pages ?Privacy is one of the biggest problems in this new electronic age.[footnoteRef:1]? [1: Andy Grove http://quotesgram.com/img/privacy-quotes/9730413/] This paper is intended to discuss the current state of Fourth Amendment law and evaluate the legality of State and Local governments use of drones as an extension of the state government?s police powers. The paper will proceed first by examining the current state of Fourth Amendment jurisprudence with particular attention paid to how courts haveRead MoreThe Fourth Amendment And The Rights Of Search Warrants1195 Words   |  5 Pagesupholding or appealing, in what applies and does not apply, to the Fourth Amendment. The Fourth Amendment is within the Bill of Rights in the United States Constitution. The Fourth Amendment, clearly states people have a right to be secure in their privacy, in their own persons, own homes, and their own papers and their personal effects, against unreasonable searches and seizures. However, if there is probable cause of criminal or harmful intent being committed with a particular person or persons, thanRead MoreExamination Of The Fourth Amendment2339 Words   |  10 Pagesstates the limits of governmental authority. For instance, the First Amendment guarantees individuals’ natural rights such as freedom of speech, religion, and press. In addition, the Fourth Amendment restricts government intrusions into personal privacy and property. Both the Bill of Rights and the Fourth Amendment emerged from several English political documents such as the Magna Carta, the Petition of Right, and the English Bill of Rights (Bill of Rights - Bill of Rights Institute). Among theseRead MoreThe Issue Of Drone Law1874 Words   |  8 Pagesor change entirely, in the future. Despite the volatility of the current state of drone law, I believe that this is an incredible important area of the law for everyone in the United States, because there is a possibility of drastic changes to the privacy rights of American citizens. This pathfinder is intended to give a layperson an objective overview of the current status of drone law. To do this I will start my explaining drones and their capabilities. Next I will discuss Fourth Amendment commonRead MoreAir Aviation Case Study1136 Words   |  5 Pagesforward moving industry when developing legislation and ordinances. Areas most likely to see new legislation and ordinances from state and local governments will be the use by public entities such as law enforcement. As discussed above in California v. Ciraolo law enforcement aircraft can be used to obtain a search warrant based on observation from within the navigable airspace but, UASs operations differ. Due to limitations of UASs flight time, altitude restrictions, and LOS restrictions just flying

The Influence of Human Resource Management - MyAssignmenthelp.com

Question: Discuss aboutThe Influence of Human Resource Management. Answer: Introduction The following report contains an analysis of the article based on the compensation system of Samsung and how it is monitored and evaluated in the company(Jain Gautam, 2016). The nature of pay structure must go through a properly defined function in an organization. This particular article highlights the compensation structure of Samsung. The compensation program of the company is should represent a proper core characteristics of the company. The report here also highlights the relevance of a review of reward structure of the company. Performance based, profit based, gains based, merits based compensation system. The government regulation of the management system is also highlighted as per the need of the article. Objective The main objective of this research is to analyze and evaluate the compensation management structure of Samsung. The article also gives insights to this management system. The motivation and rewards system is also part of this system. The reflection of the compensation article is also given in this discussion. The objective also includes the recommendation regarding faults of the system. Purpose The purpose of this report is to analyze the compensation management system of Samsung. Their main motive is to review the contributing factors of compensation management system. Scope The scope of reviewing the process lies in the utilization of the knowledge of performance management system as well as the compensation management system in the organization that I will work on. It will also help me in the future. Reflection Of Performance Management On Strategic HRM The organizations are dependent on the resources they use to fulfill the main vision that they abide by. Employees are one of the main resource that should be considered carefully to deal with. HR departments of the companies are in positon to utilize the human resources(Jain Gautam, 2016). The strategic utilization of the human resource involves developing a proper human resource structure, recruitment, training and development, managing workforce and workspace, retention, and compensation management. The major motivation comes from the compensation that the individuals do. To properly achieve the compensation most of the companies, abide a structure that indicates the main criteria of the company. This is backed up by the performance management system(Jain Gautam, 2016). The higher productivity and lesser scrap rates and lower turnover rates indicates a proper performance management system. Performance management system is one of the most important. Pay structure, pay level and job structure must abide by the equity and fairness theory of pay policy(Harun, Shahid Othman, 2016). The main criteria for the company is to build a structure for the performance management and provide fair compensation for their employees. According the criteria of the performance and labor market and regional pay structure also must be followed(Jain Gautam, 2016). The main problems in the job based pay structure rather than market based pay structure is to move with the trend. The communication and participation are main role of the company that changes with the designing problem of the pay program. The Key Elements Of An Effective Compensation Strategies Are Budget allocation strategy should be properly aligned with the salary benefits of the organization. The strategy should not be used in the proper manner that the compensation budget includes the benefits and incentives (YaseenMaheen, 2017). Allocating a specific budget contributes to strategic human resource management in the company. Developing salary ranges is also a major part of the employee compensation plan. Thus HR resources uses to overview the market trend of compensation scale. Therefore, HR conducts a research regarding development of ranges in the company (Yahya Tan, 2015). Salary auditing of the company with respect to performance management is also part of the compensation management system of the company. Employers are the most important part of external and internal stakeholders those who are part organizations The market trend is one of the most important factor to be considered in the system. The loss of valuable employees may affect the competitive position of the employees. Benefit packages should be used and in addition to the salary to both attract and retain the employees. Thus the goal is to alleviate the health of organization and nurture the work culture of the employees. Therefore, it would help organizations to build a brand through differentiating their identity among the employee domain(YaseenMaheen, 2017). Performance management is one of the most important objective that should be analyzed in an employee rewards and compensation strategy(LongAjagbeKowang, 2014). Annual goals and annual performance appraisals are one of the essential part of employee productivity. The legal compliance of the compensation strategy should be transparent in an organization. The minimum wage and overtime pay fair pay should also be considered in the system. The structured administration of the business process, salary audits, review process, employee engagement, hiring process is part of the administrative staff in an organization. The expectations to managing performance systems must be effective to reward strategy of the company. An attractive fixed salary can contribute to the strategic advantage of the system(Long,AjagbeKowang, 2014). Reflection From The Story Samsung is known for using compensation for their internal stakeholders in the business. The main criteria for the company is to building a proper market reputation. They are also known as the leading the market with their products. The innovators of the company should access are motivated to work by providing the proper compensation. The main criteria for the business is to promote the brainstorming process as well as leverage the process by proper compensation. Samsung also supports the ideas of talent acquisition for the company and thus they help in the job posting and recruiting by talent auditions(Deelman et al., 2015). The concept of C-Lab is also used in this organization. The employees are empowered to grow more in stimulating the innovation purpose of the company. Therefore, despite the fairness and equality in the structure of compensation, the performance of the innovators and their departments performance are calculated and encouraged with excess bonus preparation. The C -Lab projects and Research and Development center of Samsung are given emphasis to bring synergies in the personnel related to the departments and the projects (Samsung rewards Mobile division employees despite poor performance in 2015, 2018). Samsungs pay structure is competitive compared to the structure in the market. This helps them in attracting the proper talent in the system. Typically, as other company in the mobile industry pays the same kind of structure that Samsung follows. The earnings guide of the company follows a profit sharing structure. Additionally, the merit pay, gains and incentive sharing programs are also incorporate in the system. The Main Issues In That Can Be Highlighted In The Companys Compensation Management Fairness in the pay structure is not properly followed. The performance related pay programs differ from the payment and frequency method of payout. Though this have lesser negative consequence, it is contradictory to merit based pay and market based pay. There are different kinds of merit level in people and that are avoided in performance, hourly, managerial, executive base pay system. It heavily relies upon the annual revenue of the company to compensate the employee. This hampers the periodic motivational push that that the individuals need. Completely relying upon the operating profit have a mixed outcome on the employees compensation management. Some of the divisions rips the major part of the profits and remaining other can miss out the opportunity(Pillai Abraham, 2016). Thus getting demotivated to give a one hundred percent to their company. The productivity also gets hampered in the process. As the semiconductor business is one of the most profit oriented company, this department gets more bonus in from the company. Performance related pay also goes through a dilemma of whether the payment of employee salary and bonuses should be linked to individuals, organizations or the groups performance. An effective pay strategy should consider all the level of employees(Deelman et al., 2015). Samsung is known to pay bonus on the basis of sincere contribution to keeping the division running despite numerous challenges(Samsung rewards Mobile division employees despite poor performance in 2015, 2018). Therefore, this contributes to the proper motivational support to the employee. The organisational success does not reflect upon the Samsungs success in the industry. The organisations success and employee pay means are must reflect upon the pay process to increase the intangible motivational factor in employees(Dusterhoff, Cunningham MacGregor, 2014). The program does not administer the rationale of the compensation system. Keeping the division running does not encourage people and does not express proper gratitude to the system. Open unequal employee compensation is another issue that can reflect upon the weakness of the compensation system(Gupta Shaw, 2014). As per the merit based payment structure of the innovators in the company are paid more incentive regarding the business revenue (Deelman et al., 2015). Battery division of the company not getting the proper motivation in terms of bonus, as they are not included in the proper slab of bonus like other divisions of Samsung digital media research lab, software centre, semiconductor and technology centre(Dusterhoff, Cunningham MacGregor, 2014). Social comparison suggests in equity theory that the employees will evaluate their pay based on the important influence of comparison in the industry(BerberSlavi?, 2016). Thus it makes a huge impact that contributes to the fundamental motivation in the employee domain. Recommendation The main criteria of the paycheck that the employees receive after the month is to be used as a reward. Besides the compensation that the individuals receiveshould reflect and support basic mission of human resource in Samsung. The main idea is to motivate, attract and retain the effective work force in the company. Therefore, the compensation must be aligned with that for full purpose. A relevant compensation range can be used in this process and thus it can lead to categorizing the employees and their target. The geographic location and compensation management of the company should be considered in Samsung. Comprehensive training programs for technical people should be included in the developed market. Performance measurement should guide the market responsibilities of the compensation of the position. The current state statute should have revised so that the trend in the performance reach its efficiency. Flexibility and responsiveness of that links the market place to the system should also be considered. The compensation linked to the employee performance to encourage participation and employee lifecycle.Both of this factor is influenced by flexible compensation system. As performance management and training and development are connected functions of the company, they should also consider how the skill development would benefit the organization. Most of all the Consistency should be incorporated in the compensation systemof Samsung which is highly an issue identified in Samsung. Clear compensation policy is the sign of transparency in companies. It should be applied and leveraged upon in the in the performance management system. An accountability chart of the stakeholders should be prepared and administered by the company too. Conclusion Therefore, it can be concluded that employee compensation and benefit programs requires proper attention in a company. It must be fair as per the equity theory of compensation management. The main criteria for compensation lies in the consistency and transparent performance system. Samsung has a mixed system in their compensation strategy. It has adopted profit and gain sharing strategy as well as merit based compensation strategy. The pros and cons of the system are highlighted in the reflection. As a market leader and champion in innovations strategy they also go by a proper strategy to compensate and reward their employees. As the article suggests they did not have proper increase in profit last two years. The article also highlights differentiation in profit of the companys different division. Based on the analysis of the articles the recommendation is given. The recommendation is aimed to alleviate the effect of compensation system in the company. This is supposed to alleviate w orking culture of the employees. Reference Bal, P. M., de Jong, S. B. (2017). From human resource management to human dignity development: a dignity perspective on HRM and the role of workplace democracy. InDignity and the Organization(pp. 173-195). Palgrave Macmillan UK. Becker, K., Smidt, M. (2016). A risk perspective on human resource management: A review and directions for future research.Human Resource Management Review,26(2), 149-165. Berber, N., Slavi?, A. (2016). Human resource (HR) outsourcing in European compensation management in the light of CRANET research.ActaPolytechnicaHungarica,13(3), 207-225. Deelman, E., Vahi, K., Juve, G., Rynge, M., Callaghan, S., Maechling, P. J., ... Wenger, K. (2015). Pegasus, a workflow management system for science automation.Future Generation Computer Systems,46, 17-35. Dusterhoff, C., Cunningham, J. B., MacGregor, J. N. (2014). The effects of performance rating, leadermember exchange, perceived utility, and organizational justice on performance appraisal satisfaction: Applying a moral judgment perspective.Journal of Business Ethics,119(2), 265-273. Gupta, N., Shaw, J. D. (2014). Employee compensation: The neglected area of HRM research.Human Resource Management Review,24(1), 1-4. Harun, S., Shahid, S. A. M., Othman, A. K. (2016). The Influence of HRM Practices Towards PHEIs Non-Academic Staff Intention to Stay: A Conceptual Model.J. Appl. Environ. Biol. Sci,6(5S), 82-89. Jain, S., Gautam, A. (2016). Employees perception towards performance management system: a study of selected PSUs of Uttarakhand.International Journal in Management and Social Science,4(3), 235-245. Jamali, D. R., El Dirani, A. M., Harwood, I. A. (2015). Exploring human resource management roles in corporate social responsibility: the CSR?HRM co?creation model.Business Ethics: A European Review,24(2), 125-143. Kadiresan, V., Selamat, M. H., Selladurai, S., SPR, C. R., Mohamed, R. K. M. H. (2015). Performance Appraisal and Training and Development of Human Resource Management Practices (HRM) on Organizational Commitment and Turnover Intention.Asian Social Science,11(24), 162. Kallio, K. M., Kallio, T. J., Tienari, J., Hyvnen, T. (2016). Ethos at stake: Performance management and academic work in universities.human relations,69(3), 685-709. Long, C. S., Ajagbe, M. A., Kowang, T. O. (2014). Addressing the issues on employees turnover intention in the perspective of HRM practices in SME.Procedia-Social and Behavioral Sciences,129, 99-104. Pillai, R. P., Abraham, C. (2016). Comparative Analysis of the HRM Practices between Hospitality and Healthcare Sectors in South Kerala.SDMIMD Journal of Management,7(2), 11-19. Raza, S., Kanwal, R., Rafique, M. A., Sarfraz, U., Zahra, M. (2017). THE RELATIONSHIP BETWEEN HRM PRACTICE, WORKPLACE COMMUNICATION AND JOB PERFORMANCE OF SERVICE INDUSTRIES EMPLOYEES IN VEHARI, PAKISTAN.International Journal of Information, Business and Management,9(2), 122. Samsung rewards Mobile division employees despite poor performance in 2015. (2018).Android Authority. Retrieved 24 January 2018, from https://www.androidauthority.com/samsung-rewards-mobile-division-employees-669904/ Sangwan, S. (2015). IMPACT OF COMPENSATION MANAGEMENT PRACTICES ON EMPLOYEES PERFORMANCE IN PRIVATE SECTOR BANKS. Subramaniam, B., Selvanayagam, J., Yogarajah, V. (2016). Impact of Recruitment and Selection, Training and Development, Performance Evaluation, and Compensation (HRM Practices) on Employees Trust. Yahya, K. K., Tan, F. Y. (2015). Enhancing Career Commitment: The Influence of Human Resource Management Practices.International Journal of Business and Society,16(2), 237. Yahya, K. K., Tan, F. Y. (2015). Enhancing Career Commitment: The Influence of Human Resource Management Practices.International Journal of Business and Society,16(2), 237. Yaseen, R., Maheen, S. (2017). IMPACT OF HUMAN RESOURCE MANAGEMENT ON ORGANIZATIONAL PERFORMANCE Hamid Cheema (supervisor) Ayesha cheema.Global Journal of Human Resource Management,5(1), 76-90.

The Use Of Perspective in The Blind Assassin Essay Sample free essay sample

The superb tapestry inThe Blind Assassinis authoritative Margaret Atwood. It is a story-within-a-story. a novel-within-a-novel interwoven in one attractively crafted literary piece. The narrative. set in fictional Ontario and Toronto towns in the 1930s and 1940s. is told in the position of the storyteller every bit good as position of history through newspaper cuttings. Initially. it seems that the secret plan is traveling to be told chiefly in a telegraphic manner through a series of newspaper cut-outs. With these. the reader is treated to a series of human deaths. First. is the tragic decease of Laura Chase who drove a auto off a span when she was merely 25 old ages old. Second. is the decease of Richard Griffen and so Aimee Griffen. 30 old ages subsequently. This twine of deceases is linked by one old woman—Iris Chase. the story’s storyteller. Iris is Laura’s sister. Richard’s married woman. and Aimee’s female parent. We will write a custom essay sample on The Use Of Perspective in The Blind Assassin Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Now in her 80s with a weak bosom get downing to neglect her. she writes about the fortunes of their deceases. The drawn-out narration is told in the first individual. through the position of Iris. Atwood uses Iris and newspaper cuttings to detail flashbacks. As Iris tells her narrative and those around her. the cuttings besides unveil the enigma that surrounds their decease. This is an effectual tool because as the enigmas grow midst. it becomes impossible to set the book down ( Richards. par. 2 ) . Atwood seems to be giving her readers unreciprocated inquiries and dramas with them. She uses Iris to give a sense of play and nostalgia and the cuttings to supply history that will back up these emotions. It is to the late Laura that the writing of the novel is attributed. with a posthumous publication day of the month of 1947 ( par. 6 ) . As Iris writes. it is Laura who touches people and non her. The narrative besides inside informations the love matter between a affluent adult female and a adult male concealing out from the jurisprudence. Their narrative is told in installments throughout the novel and in clip curiously emerges as a unusual metaphor for the lives outside of Iris’ and Laura’s. In this novel. it seems that Atwood treated her readers to at least two different universes: the universe of Iris told in historical item and the universe of phantasy of the fictional lovers. All of these interwoven in one novel makes Atwood’s secret plan dreadfully complicated and convoluted but Atwood effortlessly pull it off ( par. 10 ) . The Blind Assassinshow windows Atwood’s first-class narrative weaving powers. The dizzying start—drawing readers through decades-old flashbacks in the eyes of the storyteller and clippings—suddenly becomes eye-popping and so finally obliging. Atwood’s usage of the narrator’s position gives the narrative a human face. It provides readers with the emotions present in an event that are in fact decades-old. This first-person narrative efficaciously brings readers to that topographic point and that minute where the characters move. Through Iris’ position. all personas voices are heard. All of the personas’ narratives are told and given life. Through the narrator’s position. the complex narratives of the characters are besides given colour. Through Iris. Atwood creatively led her audience to events in history like the optimism in the 1920s. the hungriness and fright during the Great Depression and the political agitation during the late fortiess. Atwood. through Iris. besides gave the readers physical inside informations such as vesture and general manners of life during those times ( par. 8 ) . The newspaper cuttings. for their portion. gave readers a elaborate history environing the characters’ decease. It was these small cut-outs that unveiled the enigmas. Every now and so. the readers will acquire the feeling of â€Å"Oh†¦so that was how it happened. † The cuttings provided replies to inquiries like â€Å"why Iris feels a certain manner about how things turned out. † Even the transitions from the novel ( besides called The Blind Assassin ) that is included in Iris’ memories gave the readers metaphorical mentions. Atwood someway intertwined the lives of the fictional lovers with that of those in Iris’ circle. The novel was Atwood’s originative manner of stating a story-within-a-story. The Blind Assassin is like a show window of Atwood’s many literary techniques. There is history and snippings of poesy within one complex text. It’s like a small spot of the manners Atwood experimented with through the old ages ( par. 10 ) . The authoritative novel. to which Atwood gained a fabulous position as a literary mastermind. offered the heroic narrative of one household through different point of views and assorted angles. The novel that seemed cerebrally confounding at first was resolved through the lens of the cuttings. the fictional novel. and Iris—meaning through history. phantasy. and emotions. Atwood’sThe Blind Assassinis a masterpiece both in the criterions of workmanship and storytelling. The mosaic resulted to a breathtaking journey into the personas’ yesteryear and the absorbing disclosure of the enigmas that surround it. The diverse positions and points of positions Atwood utilised were attractively interwoven in one classical whole. The rhetorical device Atwood used madeThe Blind Assassinmore than merely another narrative of a household in the 1930s. Through this literary scheme. the novel became an insightful history into a tragic yesteryear and the painful journey towards doing sense of that yesteryear. Plants Cited: Richards. Linda. â€Å"Brilliant Tapestry. †January Magazine. ( Oct. 2000 ) . 8 Oct. 2007. lt ; hypertext transfer protocol: //januarymagazine. com/fiction/blindassassin. hypertext markup language gt ; .

The Use Of Perspective in The Blind Assassin Essay Sample free essay sample

The superb tapestry inThe Blind Assassinis authoritative Margaret Atwood. It is a story-within-a-story. a novel-within-a-novel interwoven in one attractively crafted literary piece. The narrative. set in fictional Ontario and Toronto towns in the 1930s and 1940s. is told in the position of the storyteller every bit good as position of history through newspaper cuttings. Initially. it seems that the secret plan is traveling to be told chiefly in a telegraphic manner through a series of newspaper cut-outs. With these. the reader is treated to a series of human deaths. First. is the tragic decease of Laura Chase who drove a auto off a span when she was merely 25 old ages old. Second. is the decease of Richard Griffen and so Aimee Griffen. 30 old ages subsequently. This twine of deceases is linked by one old woman—Iris Chase. the story’s storyteller. Iris is Laura’s sister. Richard’s married woman. and Aimee’s female parent. We will write a custom essay sample on The Use Of Perspective in The Blind Assassin Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Now in her 80s with a weak bosom get downing to neglect her. she writes about the fortunes of their deceases. The drawn-out narration is told in the first individual. through the position of Iris. Atwood uses Iris and newspaper cuttings to detail flashbacks. As Iris tells her narrative and those around her. the cuttings besides unveil the enigma that surrounds their decease. This is an effectual tool because as the enigmas grow midst. it becomes impossible to set the book down ( Richards. par. 2 ) . Atwood seems to be giving her readers unreciprocated inquiries and dramas with them. She uses Iris to give a sense of play and nostalgia and the cuttings to supply history that will back up these emotions. It is to the late Laura that the writing of the novel is attributed. with a posthumous publication day of the month of 1947 ( par. 6 ) . As Iris writes. it is Laura who touches people and non her. The narrative besides inside informations the love matter between a affluent adult female and a adult male concealing out from the jurisprudence. Their narrative is told in installments throughout the novel and in clip curiously emerges as a unusual metaphor for the lives outside of Iris’ and Laura’s. In this novel. it seems that Atwood treated her readers to at least two different universes: the universe of Iris told in historical item and the universe of phantasy of the fictional lovers. All of these interwoven in one novel makes Atwood’s secret plan dreadfully complicated and convoluted but Atwood effortlessly pull it off ( par. 10 ) . The Blind Assassinshow windows Atwood’s first-class narrative weaving powers. The dizzying start—drawing readers through decades-old flashbacks in the eyes of the storyteller and clippings—suddenly becomes eye-popping and so finally obliging. Atwood’s usage of the narrator’s position gives the narrative a human face. It provides readers with the emotions present in an event that are in fact decades-old. This first-person narrative efficaciously brings readers to that topographic point and that minute where the characters move. Through Iris’ position. all personas voices are heard. All of the personas’ narratives are told and given life. Through the narrator’s position. the complex narratives of the characters are besides given colour. Through Iris. Atwood creatively led her audience to events in history like the optimism in the 1920s. the hungriness and fright during the Great Depression and the political agitation during the late fortiess. Atwood. through Iris. besides gave the readers physical inside informations such as vesture and general manners of life during those times ( par. 8 ) . The newspaper cuttings. for their portion. gave readers a elaborate history environing the characters’ decease. It was these small cut-outs that unveiled the enigmas. Every now and so. the readers will acquire the feeling of â€Å"Oh†¦so that was how it happened. † The cuttings provided replies to inquiries like â€Å"why Iris feels a certain manner about how things turned out. † Even the transitions from the novel ( besides called The Blind Assassin ) that is included in Iris’ memories gave the readers metaphorical mentions. Atwood someway intertwined the lives of the fictional lovers with that of those in Iris’ circle. The novel was Atwood’s originative manner of stating a story-within-a-story. The Blind Assassin is like a show window of Atwood’s many literary techniques. There is history and snippings of poesy within one complex text. It’s like a small spot of the manners Atwood experimented with through the old ages ( par. 10 ) . The authoritative novel. to which Atwood gained a fabulous position as a literary mastermind. offered the heroic narrative of one household through different point of views and assorted angles. The novel that seemed cerebrally confounding at first was resolved through the lens of the cuttings. the fictional novel. and Iris—meaning through history. phantasy. and emotions. Atwood’sThe Blind Assassinis a masterpiece both in the criterions of workmanship and storytelling. The mosaic resulted to a breathtaking journey into the personas’ yesteryear and the absorbing disclosure of the enigmas that surround it. The diverse positions and points of positions Atwood utilised were attractively interwoven in one classical whole. The rhetorical device Atwood used madeThe Blind Assassinmore than merely another narrative of a household in the 1930s. Through this literary scheme. the novel became an insightful history into a tragic yesteryear and the painful journey towards doing sense of that yesteryear. Plants Cited: Richards. Linda. â€Å"Brilliant Tapestry. †January Magazine. ( Oct. 2000 ) . 8 Oct. 2007. lt ; hypertext transfer protocol: //januarymagazine. com/fiction/blindassassin. hypertext markup language gt ; .

The Use Of Perspective in The Blind Assassin Essay Sample free essay sample

The superb tapestry inThe Blind Assassinis authoritative Margaret Atwood. It is a story-within-a-story. a novel-within-a-novel interwoven in one attractively crafted literary piece. The narrative. set in fictional Ontario and Toronto towns in the 1930s and 1940s. is told in the position of the storyteller every bit good as position of history through newspaper cuttings. Initially. it seems that the secret plan is traveling to be told chiefly in a telegraphic manner through a series of newspaper cut-outs. With these. the reader is treated to a series of human deaths. First. is the tragic decease of Laura Chase who drove a auto off a span when she was merely 25 old ages old. Second. is the decease of Richard Griffen and so Aimee Griffen. 30 old ages subsequently. This twine of deceases is linked by one old woman—Iris Chase. the story’s storyteller. Iris is Laura’s sister. Richard’s married woman. and Aimee’s female parent. We will write a custom essay sample on The Use Of Perspective in The Blind Assassin Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Now in her 80s with a weak bosom get downing to neglect her. she writes about the fortunes of their deceases. The drawn-out narration is told in the first individual. through the position of Iris. Atwood uses Iris and newspaper cuttings to detail flashbacks. As Iris tells her narrative and those around her. the cuttings besides unveil the enigma that surrounds their decease. This is an effectual tool because as the enigmas grow midst. it becomes impossible to set the book down ( Richards. par. 2 ) . Atwood seems to be giving her readers unreciprocated inquiries and dramas with them. She uses Iris to give a sense of play and nostalgia and the cuttings to supply history that will back up these emotions. It is to the late Laura that the writing of the novel is attributed. with a posthumous publication day of the month of 1947 ( par. 6 ) . As Iris writes. it is Laura who touches people and non her. The narrative besides inside informations the love matter between a affluent adult female and a adult male concealing out from the jurisprudence. Their narrative is told in installments throughout the novel and in clip curiously emerges as a unusual metaphor for the lives outside of Iris’ and Laura’s. In this novel. it seems that Atwood treated her readers to at least two different universes: the universe of Iris told in historical item and the universe of phantasy of the fictional lovers. All of these interwoven in one novel makes Atwood’s secret plan dreadfully complicated and convoluted but Atwood effortlessly pull it off ( par. 10 ) . The Blind Assassinshow windows Atwood’s first-class narrative weaving powers. The dizzying start—drawing readers through decades-old flashbacks in the eyes of the storyteller and clippings—suddenly becomes eye-popping and so finally obliging. Atwood’s usage of the narrator’s position gives the narrative a human face. It provides readers with the emotions present in an event that are in fact decades-old. This first-person narrative efficaciously brings readers to that topographic point and that minute where the characters move. Through Iris’ position. all personas voices are heard. All of the personas’ narratives are told and given life. Through the narrator’s position. the complex narratives of the characters are besides given colour. Through Iris. Atwood creatively led her audience to events in history like the optimism in the 1920s. the hungriness and fright during the Great Depression and the political agitation during the late fortiess. Atwood. through Iris. besides gave the readers physical inside informations such as vesture and general manners of life during those times ( par. 8 ) . The newspaper cuttings. for their portion. gave readers a elaborate history environing the characters’ decease. It was these small cut-outs that unveiled the enigmas. Every now and so. the readers will acquire the feeling of â€Å"Oh†¦so that was how it happened. † The cuttings provided replies to inquiries like â€Å"why Iris feels a certain manner about how things turned out. † Even the transitions from the novel ( besides called The Blind Assassin ) that is included in Iris’ memories gave the readers metaphorical mentions. Atwood someway intertwined the lives of the fictional lovers with that of those in Iris’ circle. The novel was Atwood’s originative manner of stating a story-within-a-story. The Blind Assassin is like a show window of Atwood’s many literary techniques. There is history and snippings of poesy within one complex text. It’s like a small spot of the manners Atwood experimented with through the old ages ( par. 10 ) . The authoritative novel. to which Atwood gained a fabulous position as a literary mastermind. offered the heroic narrative of one household through different point of views and assorted angles. The novel that seemed cerebrally confounding at first was resolved through the lens of the cuttings. the fictional novel. and Iris—meaning through history. phantasy. and emotions. Atwood’sThe Blind Assassinis a masterpiece both in the criterions of workmanship and storytelling. The mosaic resulted to a breathtaking journey into the personas’ yesteryear and the absorbing disclosure of the enigmas that surround it. The diverse positions and points of positions Atwood utilised were attractively interwoven in one classical whole. The rhetorical device Atwood used madeThe Blind Assassinmore than merely another narrative of a household in the 1930s. Through this literary scheme. the novel became an insightful history into a tragic yesteryear and the painful journey towards doing sense of that yesteryear. Plants Cited: Richards. Linda. â€Å"Brilliant Tapestry. †January Magazine. ( Oct. 2000 ) . 8 Oct. 2007. lt ; hypertext transfer protocol: //januarymagazine. com/fiction/blindassassin. hypertext markup language gt ; .

Change management essay on McDonalds The WritePass Journal

Change management essay on McDonalds Change management essay on McDonalds IntroductionOverview of the companyScope of changeProblems in implementing changeRecommendationsConclusionReferencesRelated Introduction Change management can be defined as ‘the process of continually renewing an organisation’s direction, structure, and capabilities to serve the ever changing needs to external and internal customers’ (Moran and Brightman, 2001).   As per Burnes (2004) change is a feature which is always present in the life of organisation. It exist both at operational and strategic level. The organisation is aware about where the change is required and is fully capable of planning and implementing these changes in its structure .According to Burnes 2004; Rieley and Clarkson, 2001, the organisations strategy and organisational strategies are something which goes hand in hand and cannot be separated. In the words of Graetz, 2000, ‘Against a backdrop of increasing globalisation, deregulation, the rapid pace of technological innovation, a growing knowledge of workforce, and shifting social and demographic trends, few would dispute that the primary   task of   management tod ay   is leadership of organisational change.’ In early times the theories believed that if the organisation keeps changing management system then it can no longer run effectively nor can it make any improvement in performance (Rieley and Clarkson, 2001). It was believed that the company had to bring new management theory into routine in order to achieve efficiency and improvement in the performance. This Means that an organisation has to give ample time for a particular change to be adopted and settle down in daily routine so that it can be run in efficient manner (Luecke, 2003).However in today’s time It is believed that staff of the organisation should go through continuous change to achieve efficiency (burnes, 2004; Rieley and Clarkson, 2001) According to Grundy, 1993 ‘change which is marked by rapid shifts in strategy, structure or culture, or in all three.’ Senior, 2002 adds to it saying that this kind of sudden change or implementation can be caused only due to malfunctioning of the internal structure or it can be caused due to external pressure. Every organisation is looking to move forward by implanting a management system with will boost organisations strength and capability, enhancing its competitiveness. An organisation has to deal with unforeseen situations in today’s highly competitive environment and to deal with this it has to be more flexible and ready for any situational changes that it will have to make, like adoption of new technology or some latest development in theory for current market. In the fast moving economic environment there continuous changes in the type of technology, the way the product is marketed, trends etc. the organisation has to be more flexible to adopt changes in order to remain competitive in the global market. Change can be good in a way; it can make complex work very simple and helps to improve lives through new innovations. Organisations bring change in their working structures to be more competitive and providing the best to their customers. As per Carlpio (1998) change is something to do with implementation of new innovative ways of doing things, enabling the room for improvement in the system through practice. Number of changes can be introduced in the system but the one which brings success to the organisation is considered to be the most important one of all. A change in management system is important specially when a particular system which the running organisation is facing difficulties or has some problems with it. Changes are brought in to improve the organisations performance.   Changes are mostly brought due to forces which can be internal or external yee, 1998.   Changes can be brought at different level of an organisation (Swenson, 1997) The modification needed or which can be done maybe many or quite a few (Reigeluth, 1994). There could be various factors for change (Bamford and Forrester, 2003). Change can be either internal or external. External include new technology which is current requirement of the industry or trend in the current economy which may have direct impact on profitability of the business. A structured method of change was adopted in 1946 by Lewin (Bamford and Forrester, 2003) what lewin had to say was something different than the old theories, he mentioned that in order to apply any new theory or change management an organisation will have to first discard it’s old management structure or system. Management of changes pays a role in identifying objectives of the organisation and then sets goals accordingly. Its role is to implement new changes in the organisation in which it can be noticed that these changes ultimately bring innovations. The first step towards organisational change is to understand the requirements of the organisation and issues with the current management structure. The purpose of the paper is to provide insight of change management process in the chosen company which is McDonalds and provide solution and recommendation for the same. Overview of the company McDonalds is a company with mile stones of success which was started in 1954 by Ray Kroc as a burger shop which was then turned through extensive marketing planning and campaigning making it a global brands in today’s time. It is renowned fast food brands all over the world with more than 32,000 branches in 117 countries.McDonald’s trade mark was a carefully created and was a successful hit which was a clown with a smile. The big Mac is one of the most successful products of McDonalds. McDonalds offers a menu which is almost the same all cross the world. The menu includes burgers, hamburgers, cheese burgers and drinks include soft drinks with fries. McDonalds target customers includes kids, teens and families. It is now the most renowned brand in fast food that sells ready to eat and quickly served fast food. In spite of being a famous brandMcDonaldsis still facing some issue and needs to change its management structure and image as the people in current time have a bit different expectations then those in previous days (McDonalds 2010) In today’s time people have become more diet and health conscious and are now moving towards food which is healthy and has more nutritional values. Fast food has always been known as junk food with no nutritional value and the popular opinion was that fast food results into obesity by increasing fats in the body. Today’s generation is more figure conscious and are looking forward for food which is low fat and high in proteins. McDonaldsis facing problems as it is a well established fast food brand and fast food is always related to unhealthy and fattening food, while competitors ofMcDonaldshave already made a move towards health conscious products by introducing entire new range which is healthy and non fattening. McDonalds needs to change the way it markets itself and also need to introduce a new line of products, as per expectations of new generation’s customers. Scope of change Advertising and marketing places an important role in establishing an image of the company in the eyes of the society in which it operates. The scope of change widely lies in the implementation of integrated marketing strategy. In this paper the importance is given to marketing and advertisement part as to launch new range of healthy products, the company has to implement new marketing practises. The new marketing campaign will adopt a new health conscious process which will flow along with a trend of fitting with health related issues like obesity in young children’s and create awareness about health eating practises. The main objective of this campaign is to promote its new products which are healthy and contains low fats. This will help create positive image of McDonalds among the customers and make them aware of new products which are healthier than the earlier once. To execute these plans the company has to plan its new strategy of advertising and marketing ideas and put a team in place to implement this strategy. The company has also introduced new smoothes and shakes along with healthy breakfast which is available before 12 in all the branches in UK. The marketing integrated campaigns main aim to reflect company mission and new attitude is been seen by the public through companies new promotion and marketing plans. Problems in implementing change When implementing change, conflicts will always follow. There are always conflicts on the route towards changes either before or after it has been initiated. Change in management can be the reason to bring success or failure to an organisation; however conflicts can bring problems if there are not resolved in time as they can bring obstacles in the new management structure introduced. The management has to be aware that it should be capable of not only introducing necessary changes but also be able to implement them effectively clearing all the obstacles. The main reason to bring changes in the organisation structure especially through marketing campaign is to improve the image of the organisation and to make the company more competitive in its industry.   The company might have to face many obstacles in doing this and these obstacles can be both external and internal. It is important to know the consent of the stakeholders of the organisation as they are very important part of the organisation. Stake holders include share holders, customers, supplier and employees. It is important for an organisation to keep all its stakeholders happy because if they are happy then it’s beneficial for the organisation. But there will conflict due to changes as there will be resistance from the side of employees or customers themselves as often people resist changing. There may be employees or customers who would accept the change happily but the problem is with those who do not agree with new management system which is to be implemented. Most of the time they may think that the change which has been brought is nothing to do with the issue or it may worsen the situations. I it may also happen that within employees they might not trust people who are in charge of this new change. Employees are not the only one who creates obstacles for change sometimes even the customers are not ready for change. If they do not take to change positively then this may create issue for the company to achieve its goal for the change. Along with this another problem that McDonalds may face is finding the right staff to drive this change that will be responsible to deliver these changes in department of marketing and communication. In addition to from employees and customer’s resistance there can be other barriers this may affect the process of change. The strategic implementation is important part of changes; complications in this can be problematic for the company. There can be many other issues which can create barriers in changes such as conflict in view of share holders or the problem in finance and lack of budget of the company another problem can be sustaining the process of change. As per carlopio 1998 innovation is something that does not happen in a day it takes series of phases to finish the process of change. Staff involved in this change management process must undergo some kind of training and learning procedure to make them competent to sustain the series of change until it attains success. Inability to handle or lack of experience and knowledge in implementation of strategic change may not be able to achieve integrated marketing and communication strategies. So to overcome the problem of negative response the management of the company should make the staff go through necessary training and development programmes. The training programme should be such that it should provide complete understanding of the programme to the members of the staff. It should make sure that none of the information is missed in the training programme. After the programme there should be a follow up to check if all the members have understood and have sufficient information to support change. There can be internal conflicts between the members of the staff due to cultural issues. This bring problem in harmony of the members in the organisation, leading to conflict within the company. McDonalds must understand the cultures of its employees and should identify the problem that may be caused because of the conflicts if any (wikins and Dyer, 1998) McDonalds should incorporate governance in the system to enhance the quality of staff and the time spent by them at the work place. Different appraisal policies can help to boost employees. Working environment can also be improved so that staff members can have a good time while working for the company which at the same time also benefits the organisation. Strong organisation culture along with good management team is needed to solve such internal conflict issues. The second most important change is to sustain the success that had been achieved through implementation of new management process. Change is part of the society and it comes again in regular interval of time (Carlopio, 1998). For the success of change management it is important that all the stakeholders know or are made aware that current change has been brought for the betterment of them. The management of the organisation should constantly analyse the current market trends and predict future scenarios, so that it can prepare itself for next set of change that will be required for the success of the organisation. Recommendations The success of the new changes in management cannot be correctly predicted as it completely depends on the attitudes of the young generation and the society. Changing the image from fast seller to a company who provides healthy meal is not a easy process, but with strong marketing campaigns and advertisement the message can be sent to people and there is a chance that this message will be delivered. It is imperative that the new image of McDonalds reaches all 117 countries. After this message has been promoted there is a chance of getting rid of the critic’s comments that McDonalds brands have unhealthy and fattening. In other words innovation can be explained as a bunch or new ideas which have been successfully implemented (Kuhn, 1993). Innovation can be led by two factors which is technology based innovation and the second one is demand based innovation. However most of the innovations are charged up realisation of demand instead of technology. Changes are mainly driven by constant research and development, performed by companies and RD is given a lot of attention. Apart from RD there can be other ways of bringing innovation and one of the simplest ways to keep improving working practises while in the daily routine. Combination of knowledge and extensive work experience can help to innovate a new a better way of doing things. Radical innovation always come from the RD department of the company but innovations which are incremental can only come from through practice (Lundvall, 1992). McDonalds will have to plan and implement its new marketing campaigns effectively with effective ways of doing it. The company has to take care that its internal staff is competent in delivering the outcome and that is minimum resistance from the internally. There is a good chance that McDonalds can change its image in food industry from junk food supplier to a health conscious meal provider.    Conclusion As per beverage 2003, the management of the organisation has to be on toss all the time to keep the organisation up to the market expectation. They have to continuously analyse and monitor current market conditions so that that they are aware of the current standing of the company in the market. To bring innovation the management will have to keep a check on which ideas are working and which are not doing well when implemented and accordingly change the management structure. To implement a management change the leader must create a environment which is safe and will support new changes in the organisation. A above all It can be said that a change in management is good only if that particular change has potential to improve companies competitiveness in the market and bring more success to the organisation. The organisation should keep monitoring current situations and make changes only if it is felt necessary, as change in organisation is a complex decision and has direct impact on the image of the organisation. With proper care and preparation and organisation (McDonalds) can survive the toughest competition. References Carlopio, J., (1998), â€Å"Implementation: making workplace and technical change happen†, McGraw-hill publication, Sydney. Yee, J.A., (1998), â€Å" Forces motivating institutional reform†, ericdigests.org/1999-1/reform.html. Accessed March 2011. Swenson, D.X., (1997), â€Å"Requisite conditions for team empowerment†, empowerment in organisations, Vol. 5 No. 1 Reigeluth, C. M. (1994). The imperative for systemic change. In C. M. Reigeluth R. J. Garfinkle (Eds.), Systemic change in education (pp. 3-11). Englewood Cliffs, NJ: Educational Technology Publications. Wilkins, A., Dyer, W. Jr (1988), Toward culturally sensitive theories of cultural change,  Academy of Management Review, Vol. 13. Kuhn, R.L., Ed., (1993), â€Å"Generating Creativity and Innovation in Large Bureaucracies†, Quorum Books, London Lundvall, B.A.,   (1992), â€Å" National Systems of Innovation: Towards a Theory of Innovation and Interactive learning†, Pinter, London. Beverage, w. M., (2002), â€Å"slow change in fast culture†, Educause review, pp. 10-11. Moran, J. W. and Brightman, B. K. (2001) ‘Leading organizational change’, Career Development International, 6(2), pp. 111–118. Burnes, B. (2004) Managing Change: A Strategic Approach to Organisational Dynamics, 4th edn (Harlow: Prentice Hall). Rieley, J. B. and Clarkson, I. (2001) ‘The impact of change on performance’, Journal of Change Management, 2(2), pp. 160–172. Graetz, F. (2000) ‘Strategic change leadership’, Management Decision, 38(8), pp. 550–562. Luecke, R. (2003), â€Å" Managing Change and Transition†,   Harvard Business School Press, Boston Burnes, B. (2004) Managing Change: A Strategic Approach to Organisational Dynamics, 4th edn (Harlow: Prentice Hall). Bamford, D. R. and Forrester, P. L. (2003) ‘Managing planned and emergent change within an operations management environment’, International Journal of Operations Production Management, issue 23, Vol. 5 McDonalds, (2010), â€Å"about McDonalds†, aboutmcdonalds.com/mcd, viewed on 5th march 2011.